Sunday, November 17, 2013

Driving Targeted Traffic Using SEO

By Marcus Ryan


Increasing the traffic to your website can be beneficial to your business. Article marketing has quickly become a go-to method of improving business that you may be very interested in learning about. The following article will offer advice regarding how to go about stimulating business by utilizing article marketing.

When creating SEO content, feel free to deviate from AP and MLA guidelines. Doing so will make your work fit better with what the search engines are looking for. Use AP rules to write quality content your readers can follow, but do not let them keep you from adopting efficient SEO strategies.

Creating a unique logo or brand of your site is also a very cool strategy to build residual traffic, this means having large amounts of returning visitors. You don't want people to stop by your blog and leave forever, you want people engage with your site and coming back as much as possible. Of course this technique works best using blogs and not simple websites.

Now when you start writing articles or blog post there are few things you should keep in mind so you don't hurt your SEO rankings. The first thing is to make sure you don't overuse keywords in your articles, make sure you only have your keywords mentioned twice. You don't want your articles to be classified as spammy content because you have too many repeated keywords. Instead write valuable content while at the same time optimizing in a way that looks natural to the readers and search engines.

Something else that helps is posting pictures that are fun, but ensure you are allowed to use them. Hosting photos on your website allows readers to click the photo that accompanies your article and return to your site. Understand that anyone who is willing to learn the principles of article marketing can improve business performance. When used correctly, article marketing is one of the best ways to drive traffic to your site.




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