Ever since Snapchat started the craze known as Stories, it would seem as though every other social media channel would want to copy it. Recently, YouTube did exactly that by unveiling its own service, YouTube Stories. The fact that it took the biggest video streaming company this long to come out with a similar feature may be surprising, but the fact that it's available lends itself to many creative ideas. Here are some important details that those in Long Island advertising can provide.
YouTube Stories, for those not in the know, is a mobile app feature that lets users create their own stories. To access the feature in question, open the YouTube app, tap the video camera icon, and choose "Create Story." By doing so, you will be able to create your own Story, complete with live video footage, filters, stickers, and the like. It's an easy enough service to access, but there is more that companies such as fishbat can tell you about it.
A noticeable downside of YouTube Stories, at least at this stage of the feature's life, is that it's not open to everyone. Currently, if you aren't an eligible content creator with 10,000 subscribers or more, you won't be able to access the feature in question on your phone. However, it's expected that it will be rolled out to more users as time goes on. It would seem like YouTube Stories requires testing, though, which is where top content creators come into play.
When it comes to specific features of YouTube Stories, there are a few to make note of. First, users will be able to comment on Story posts, which content creators can respond to if they wish. Second, the Stories themselves last for seven days, which is considerably longer than other social media platforms. Given the fact that Snapchat Stories are only up for 24 hours before being deleted, this is a considerable upgrade.
The reveal of YouTube Stories shouldn't come as much of a shock, as it seems like a natural progression for YouTube itself. For the longest time, it has been the largest video streaming service in the world, and its social component makes it a prime candidate for a "Story" format. It may even become more commonplace on YouTube, but this is dependent on its user base. If it doesn't prove to be a hit, YouTube is likely to change course.
YouTube Stories, for those not in the know, is a mobile app feature that lets users create their own stories. To access the feature in question, open the YouTube app, tap the video camera icon, and choose "Create Story." By doing so, you will be able to create your own Story, complete with live video footage, filters, stickers, and the like. It's an easy enough service to access, but there is more that companies such as fishbat can tell you about it.
A noticeable downside of YouTube Stories, at least at this stage of the feature's life, is that it's not open to everyone. Currently, if you aren't an eligible content creator with 10,000 subscribers or more, you won't be able to access the feature in question on your phone. However, it's expected that it will be rolled out to more users as time goes on. It would seem like YouTube Stories requires testing, though, which is where top content creators come into play.
When it comes to specific features of YouTube Stories, there are a few to make note of. First, users will be able to comment on Story posts, which content creators can respond to if they wish. Second, the Stories themselves last for seven days, which is considerably longer than other social media platforms. Given the fact that Snapchat Stories are only up for 24 hours before being deleted, this is a considerable upgrade.
The reveal of YouTube Stories shouldn't come as much of a shock, as it seems like a natural progression for YouTube itself. For the longest time, it has been the largest video streaming service in the world, and its social component makes it a prime candidate for a "Story" format. It may even become more commonplace on YouTube, but this is dependent on its user base. If it doesn't prove to be a hit, YouTube is likely to change course.
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