No matter how experienced you might be in the world of website development, it's a given that it takes time and effort to develop sites. Any Long Island web design expert will agree, so it's important to have an extensive understanding of what goes into this endeavor. One of the ways to do this is by recognizing the myths that circulate in the world of web design. Here are just a few to consider, in addition to the truth that makes for better projects.
"All a website needs is an effective homepage." There are various components that companies such as Lounge Lizard account for, even outside of the homepage. Of course, it cannot be denied that this is an important aspect. After all, most visitors will arrive at the homepage first, which means that it should create the best first impression. Regardless, pooling all of one's resources into this would be something of a web design oversight.
"Only big businesses need websites." While the likes of Walmart and Costco have their own websites, which makes sense given their national statuses, this doesn't mean that local businesses should be left out. If you're a small business owner, it's imperative to develop a site as early as possible. This can be used for a number of purposes, such as navigating customers to your business or allowing them to learn more. No matter how small your business is, a website is necessary.
"All websites should appear the same." This isn't exactly true, as websites should be different in a number of ways. For instance, the content they present should be different. Few things lower a site's ranking as much as duplicate content, which means that keeping things fresh in this regard is important. This is just one example, but the truth remains that making websites appear the same isn't conducive to business.
"Every element on a website should be three clicks or so away." The three-click rule isn't a necessity, despite what you may think. While the common concept is that the information a user needs should be found within three clicks, this doesn't mean it has to be followed all the time. In fact, there might be situations where this is impossible, especially for sites with multiple internal pages. As long as the user experience remains the focus, the lack of the aforementioned rule won't be a deal-breaker.
"All a website needs is an effective homepage." There are various components that companies such as Lounge Lizard account for, even outside of the homepage. Of course, it cannot be denied that this is an important aspect. After all, most visitors will arrive at the homepage first, which means that it should create the best first impression. Regardless, pooling all of one's resources into this would be something of a web design oversight.
"Only big businesses need websites." While the likes of Walmart and Costco have their own websites, which makes sense given their national statuses, this doesn't mean that local businesses should be left out. If you're a small business owner, it's imperative to develop a site as early as possible. This can be used for a number of purposes, such as navigating customers to your business or allowing them to learn more. No matter how small your business is, a website is necessary.
"All websites should appear the same." This isn't exactly true, as websites should be different in a number of ways. For instance, the content they present should be different. Few things lower a site's ranking as much as duplicate content, which means that keeping things fresh in this regard is important. This is just one example, but the truth remains that making websites appear the same isn't conducive to business.
"Every element on a website should be three clicks or so away." The three-click rule isn't a necessity, despite what you may think. While the common concept is that the information a user needs should be found within three clicks, this doesn't mean it has to be followed all the time. In fact, there might be situations where this is impossible, especially for sites with multiple internal pages. As long as the user experience remains the focus, the lack of the aforementioned rule won't be a deal-breaker.
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Visit Lounge Lizard if you'd care to learn more about website development.. Unique version for reprint here: Common Long Island Web Design Myths: What's The Truth?.
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